Mumbai: Coca-Cola is planning to slash the price of its 400 ml PET bottles to Rs 20 from Rs 25 earlier, distributor...
Reliance’s pricing strategy has been key to its massive success, prompting companies like Tata to rethink their tactics. New delhi: Mukesh Ambani’s Reliance...
he Campa Cola was a popular brand during the 1970s and 80s. Its nationalist tagline, “The Great Indian Taste,” propelled it to...
Reliance industries LTd (RIL), India’s leading conglomerate, has rapidly reinvented itself from a staid oil and chemicals business which had started out...