Airtel Payments Bank has introduced a new security feature called Face Match for its users. The company claims that Face Match uses machine learning algorithms to calculate a threat score for each savings bank account user based on multiple inputs and signals ranging from user behaviour, transaction pattern & location, historical data of similar pattern, device and mobile app-based signals.
How Face Match feature works
If a user surpasses the threat score, then their account is secured with Face Match to prevent potential fraudulent transactions. The user will immediately receive a notification on their registered mobile number, notifying them that Face Match has been activated and instructing them to complete a quick verification using the link in the notification to proceed with their transactions.
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The link redirects them to the Face Match section of the Airtel Thanks app, where the user simply needs to take a selfie, which is then compared to the original photo from their onboarding process using advanced facial recognition checks. A successful match allows the user to continue their transactions, while an unsuccessful match prompts them to visit a nearby banking point for biometric verification.
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What the company said about the new security feature
Anubrata Biswas, MD and CEO of Airtel Payments Bank, said, “At Airtel Payments Bank, delivering secure digital banking is central to our mission. The introduction of Face Match marks a significant step in reinforcing our commitment to safeguarding our customers. By employing cutting-edge technology, we can effectively address potential threats while offering a seamless and secure banking experience. Our aim is to provide customers peace of mind through robust security measures and efficient account management.”
