AGS Transact Technologies Ltd.’s digital payments brand, Ongo, has joined forces with Patanjali Ayurved Ltd., a prominent conglomerate in India, to introduce open-loop Cobranded Prepaid Cards. These cards, operational on the Rupay network across India, offer users a versatile payment option accepted on various platforms.
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Users of the Patanjali-Ongo cobranded card will not only earn rewards on purchasing Patanjali products but can also utilize the card for a plethora of transactions, including shopping, dining, fueling, and ecommerce. Moreover, the card features NCMC functionality, facilitating seamless usage for transit services like Metro, Buses, Toll, and Parking nationwide. Customers can enroll for these cards through the Ongo app available on Playstore and App store or by visiting nearby Patanjali stores.
With a PPI license from the RBI, Ongo is empowered to issue open-loop prepaid instruments such as prepaid cards and wallets.
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Acharya Balkrishna, Co-founder and MD of Patanjali Ayurved Ltd. said, “We are delighted to provide an elevated shopping experience to our esteemed clientele by introducing the open-loop cobranded cards in collaboration with Ongo. With Patanjali-Ongo cards, our valued customers will gain access to exclusive benefits spanning a diverse range of Patanjali’s products and services across Patanjali stores.”
The company caters to banks and corporate clients by offering a spectrum of digital and cash-based solutions, including ATM and CRM outsourcing, cash management, and digital payment solutions such as merchant solutions, transaction processing services, and mobile wallets. The company operates across three primary business segments: Payment Solutions, Banking Automation Solutions, and Other Automation Solutions.
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Mr. Ravi B Goyal, Chairman & MD, AGS Transact Technologies Limited said, “Through this partnership, we aim to provide unparalleled convenience to Patanjali’s extensive customer base, ensuring every transaction is enriched with seamless efficiency and ease. Further, this alliance reaffirms our commitment to transform customer’s payment experience by empowering them with convenient solutions that cater to their dynamic lifestyles.”
