Better late than never. Amazon India on Tuesday confirmed that it will soon â actually this month itself â launch a quick commerce platform and deliver essential goods in 15 minutes. Talking to journalists on the sidelines of Smbhav Summit in New Delhi, Amazon India Country Manager Samir Kumar said that the company is testing a project â internally called Amazon Tez â and that it would be rolling out with 15-minute deliveries to consumers soon.
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The plan is to roll out Tez in select locations first, after which the quick deliveries will be expanded. Amazon is under a lot of pressure from quick commerce companies like Blinkit and Zepto and the company hopes that 15-minute deliveries would help it get its mojo back.
“People love to see essentials come to them instead of they going out, getting in their car, and shopping. Quick commerce is a play of convenience,” said Kumar. “What we’re going to do is have our own (quick commerce) offering. We will have our own offering of essentials that users will get in 15 minutes in the coming weeks. Its code name has already leaked out, and it’s called Amazon Tez. It is coming this month.”
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Kumar tackled the perception that Amazon is late to quick commerce. “With our wide selection, value-driven approach, and innovative use of AI for decision-making, we’re confident in our ability to compete and serve customers better,” he said.
20 lakh jobs
Kumar made his comments at the fifth edition of Amazon Smbhav Summit where the company also talked about its other initiatives in India. One major announcement among the many was the one around jobs in India. Amazon on Tuesday announced significant plans to boost employment in India. The e-commerce giant reaffirmed its pledge to help create 20 lakh jobs in India by 2025 through its operations, primarily by helping the growth of the seller network and the delivery ecosystem.
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Amazon highlighted that since announcing its endeavour to help job creation in India in 2020, the company has made steady progress. It shared that the company has already created approximately 1.4 million direct and indirect jobs across various sectors, including e-commerce, logistics, manufacturing, and technology.
“By enabling small businesses to integrate into the digital economy, we have created tangible opportunities for job creation across the nation. This is just the beginning, as we look forward to achieving our goal of 2 million jobs by 2025,” said Kumar, Country Manager at Amazon India.
