New Delhi: In a major development impacting the Indian businesses, Meta introduced verified subscription plans for businesses on Facebook and Instagram in India on Wednesday. The Meta Verified for businesses will offer them with a verified badge, enhanced account support, impersonation protection, and additional features to support discovery and connection.
Meta Business Plan Details
The plan starts at as little as Rs 639 for a single app per month and goes up to Rs 21,000, which is an introductory discounted rate for two apps per month, said the company. Meta Verified now offers four subscription plans to give businesses increased options for selecting a plan that’s best suited to their needs.
The subscription plans in India are available for purchase only via iOS or Android at this time for businesses on Facebook, Instagram, or WhatsApp. “Businesses have an option to either purchase Meta Verified for Facebook or Instagram or WhatsApp or do a bundled purchase for Facebook and Instagram,” said the company.
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Meta’s Most Valuable Subscription Toolkit
Meta last year began with a small test to learn how it can offer the most valuable subscription toolkit to help businesses achieve their goals on its apps. Earlier this year, Meta also announced the expansion of the initial test from one subscription plan to four.
Last month, the company followed it up with the launch of Meta Verified for businesses on WhatsApp. The expanded Meta Verified business offering on Facebook and Instagram includes the verified badge along with enhanced account support, impersonation protection, and additional features to support discovery and connection.
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WhatsApp’s New Feature To Help Users Stay Safe In Group Messaging
Meta-owned WhatsApp on Tuesday rolled out a new feature that will help users stay safe in group messaging. This has already started rolling out to users and will be available to all users in the coming weeks, the company said. According to the company, if users are added to a group by someone they don’t know, they will now see a context card giving them more information about the group.
“This includes who added you, how recent the group was created, and who created it,” WhatsApp said. “From there, you can decide whether to stay or leave the group and review some of the safety tools available to stay safe and secure on WhatsApp,” it added.
(With inputs from agencies)